Evangelical affectiveness (and that’s not a typo!)

It wasn’t long after deciding on the above title that I wondered if it would be assumed to contain a ‘typo’ and that I actually meant to write ‘evangelical effectiveness’.

Comment David Shepherd

Certainly, there is no lack of evangelical writing on effective leadership. For example, when you search Amazon.com using the phrase ‘evangelical effective’, you will see 35 books listed in the results. In contrast, the phrase ‘evangelical affective’ only yields a single result.