Since the assassination of political activist Charlie Kirk on 10 September, people in the United States and further afield are heading back to church in what has been termed “the Charlie Kirk effect.”
In the days immediately following his death, social media was swarming with videos of people sharing the impact that Kirk’s assassination was prompting in their lives; for many, that meant returning to church or attending a service for the first time.
“Jesus” was even trending on Google, with most searches originating in Utah, where Kirk was killed.